Avatars

Early 2018
  • Branding
  • Graphic Design

The avatars were designed for use in the Happyhour business plan to provide a coherent experience throughout the document. The simplistic art-style was chosen to echo a resemblance to the Happyhour branding and identity, allowing key characteristics to convey important identifiable attributes. Initially the founding members were drawn to fill placeholders inside the document. Later more generic individuals (based on close friends and family members) were drawn to provide a sense of familiarity to the reader.

Lewis

Lewis

Lewis (Glasses)

Lewis (Glasses)

Dominic

Dominic

Colin

Colin

Ellie

Ellie

Harry

Harry

Vilius

Vilius

Preena

Preena

Greg

Greg

Graham

Graham

Jess

Jess

  • Adobe Illustrator Adobe Illustrator
  • Adobe InDesign Adobe InDesign